Attend the Virtual Spring Symposium

GROW YOUR GYM AND BECOME THE STRONGEST GYM BUSINESS IN YOUR COMMUNITY

TURN YOUR PASSION, INTO INTO A PROFITABLE BUSINESS .

See for yourself firsthand how we coach our classes, create our marketing strategies, implement our operating systems.

Learn how to cater to both high-level athletes and adults alike, all while delivering the ultimate customer experience.

During your 4-day virtual symposium you will learn business strategy, sales, marketing, systems, and financial success from some of the top coaches in the gym industry.

Develop all the essential tools you need to build your own million-dollar business and become a true Strength Entrepreneur™.

PRESALE PROMO!

SAVE $100 EARY REGISTRATION Discount

4-DAYS 4 SPEAKERS LEVEL UP AND LEARN FROM SOME OF THE BEST IN THE INDUSTRY

May 1ST -4TH

1PM - 3PM EACH DAY

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VARSITY HOUSE TODAY
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Join our Virtual Spring Symposium!

WHEN: May 1st - May 4th 1-3pm EST

WHERE: Virtual On Zoom

Time to do some SPRING CLEANING and get your gym business optimized and running full steam.

This will be 4-days of jammed packed learning and actionable takeaways you can use in your gyms right away. Get your pen and paper ready because you are going to walk away with enough info to fill a room.

Taking a combined experience of over 50 years in the gym industry you will accelerate your gym business growth and gain valuable insight from some of the top leaders in strength.

Don’t miss out on this once and a lifetime CHEAT CODE to success.

Meet Our Special Guest

Joe DeFranco

Joe DeFranco is a world-renowned strength & conditioning coach and the owner of DeFranco’s Gym. For the past two decades, athletes from across the globe have hired Joe because of his remarkable ability to improve strength, power, speed, mobility, agility and sport-specific endurance. Joe’s training techniques have been featured in and on ESPN, Spike TV, NFL Network, WWE Network, Men’s Health Magazine, Men’s Fitness Magazine and in the NY Times best-selling book, The 4-Hour Body. His resume includes NFL players from all 32 teams, MLB & NBA players, WWE superstars, UFC fighters, Olympic athletes and high school & college All-Americans.

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Industry legend, strength guru, and warehouse gym pioneer

HERE'S A BREAKDOWN OF EVERY SESSION YOU'LL BE ATTENDING

DAY 1

Special Guest

Joe DeFranco

KEYNOTE Kick Off:
“5 Hard Learned Business Lessons & How He Got NFL and WWE Superstars to Train at a Dingy Warehouse Gym in NJ.”

Joe is going to blow the doors off this event with this talk as he takes you on a journey of how he created one of the most recognized brands in the fitness industry.

Key Topics:

  • What makes DeFranco’s gym great?
  • 5-Hard Learned Lessons…If I could go back and talk to a young Joe D
  • Why NFL & WWE superstars were clamoring to train in a dingy warehouse gym in NJ.
  • How you can create a brand that attracts

Don’t miss the opportunity to learn from one the TOP influencers in our industry.

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Joe DeFranco

Industry legend, strength guru, and warehouse gym pioneer.

DAY 2

Speaker

Joe Riggio

Masterful Marketing “Not Slow NO More”

Joe will show you how to create an airtight marketing plan catering to both athletes and gen-pop to turn the SLOW months into a huge advantage in your local community.


Key Topics:

  • Build your summer marketing plan
  • How to generate 10s of thousands in athlete training.
  • Building future money in your adult community
  • Turning your slowest months into your busiest

Don’t miss the opportunity to learn from one the TOP influencers in our industry.

joe

Joe Riggio

Founder & Co-Owner of Varsity House Gym.

DAY 3

Speaker

Adam Menner

Interns to Allstars
How to develop and lead great employees from within.

Adam will take you through the VH internship and employee development process so you can maximize the one area of your business with the greatest ROI…your employees.


Key Topics:

  • The KEY components to a great internship program
  • On the job training…The job that never ends
  • Employee communication that drives action
  • Maximizing your ROI per coach

Don’t miss the opportunity to learn from one the TOP influencers in our industry.

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Adam Menner

Director of Training at Varsity House Gym

DAY 4

Speaker

Dan Goodman

How NOT to Lose Money in Your Gym

Dan is going to show you how to look at money in your business from another level and show you the most common way gyms are losing money so you can tighten up your financials and personal bank accounts.

Key Topics:

  • The biggest money mistakes we made early on
  • What NOT to do
  • How to follow the cash flow right to the bank
  • 5-Money Moves to Action RIGHT NOW to earn BIG

Don’t miss the opportunity to learn from one the TOP influencers in our industry.

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Dan Goodman

CEO | Co-Owner Varsity House Gym

OUR STRONGER SATISFACTION GUARANTEE

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We feel so strongly that you will absolutely love this program we will give you 100% of your money back! If by day two you don’t think that you can level up your gym, create more freedom, and develop an amazing team, will write you a check ON THE SPOT for your Entire FEE!

MEET OUR FOUNDER

Joe Riggio

Founder and President of Varsity House Gym

 Joe has over 25 years of experience working with both clients and businesses. Joe specializes in leadership, operational excellence, and scaling businesses quickly to help coaches find more time for the things that matter most – your life!

Joe Riggio
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"By most standards I run a pretty successful gym and business. The information I learned in the last 2 days, without question will make my business better. I am so excited to implement the strategies I have learned. If you own a gym or are looking to start one, you must attend the Business of Strength. Take it from somebody who has had success. This information will make you more money and provide a better experience for your members.”
- Jay Collins, Owner: MaxEdge Fitness

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"The Business of Strength was a learning experience that we will never forget. We picked up more knowledge in 2 days with the Varsity House team then we had in the last 2 years! It was an honor to sit down, train and just clown around with these Strength Entrepreneurs”
- Kevin Kohan, Owner: HIT Fitness Warehouse

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"Can't say enough about these guys at Varsity House... Hungry, Humble and Committed to Excellence. I had a blast learning from these world class leaders in the strength & conditioning. Thanks again for an Awesome Experience!”
- Josh Mason, Owner: FAME Strength

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"You know, they say if you take one great thing away from a seminar...you did good! Well....I took 2 full nonstop days from 8am to 6pm...and came away with 20 hours of Great things that I will be implementing in my online training business for years to come! If you want to explode your fitness business, learn from proven leaders...sign up now for the next BOS Seminar!!”
- Bill Belfert, Owner: Bare Minumum Training LLC

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If you have any questions about our seminars, mentorships or how we can help turn your passion in to a real profession you can call use at 201-992-8188 or send us an e-mail to [email protected]

Welcome to Your Strongest Year in Business

LEARN HOW TO RUN A WORLD CLASS GYM OR FITNESS BUSINESS

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