Business of Strength 2 Day Immersion Seminar
Learn data proven systems that we have used to improve our leadership, marketing, sales, and training systems that you can implement in your business.
What You’ll Learn at our 2 Day BOS Seminar
Develop a Clear Vision for Growth
Develop a clear set of principles and goals to guide your business and team.
Improve Your Personal Productivity
Learn how to get the most out of your time by implementing proven productivity tactics to your entire team.
Create a Great Employee Development Plan
Employees are your number 1 asset. Learn a proven system for developing employees from “Interns to All-Stars” in a fraction of the time.
Learn Marketing Strategies That Get Consistent Leads
Great marketing that gives your business rocket fuel. Learn sound principles used by some of the most successful companies in the world and translate them to your gym business.
Learn How to Sell and Automate Your Sales Process
Selling is a skill. Hone your technique with live sales training & hotseats where you will engage with other members of the group.
Learn to Deliver World-Class Service.
Clients join for their own reasons, but they stay and refer to their friends because you make them feel special. Learn a proven system for delivering industry best customer service.
Implement a Scalable Training System That’s Highly Profitable
To scale your gym, you need a structured training system that works for you. Learn how to implement a highly profitable model to maximize ROI on every hour.
Build Your Network with Other High-Performance Gym Owners
Learn and share experiences with other like-minded high performing gym owners from around the world. You are NOT alone!
Spring 2024
Marketing Your Gym Workshop
Unlock the secrets to effective gym marketing and revolutionize your business strategy. This two-day workshop is designed exclusively for gym owners and trainers seeking to attract and retain their ideal customers through powerful marketing techniques.
WHEN: May 9th - May 10th, 9am -5pm
WHERE: Varsity House Gym, Orangeburg.
337 Blaisdell Road, Orangeburg NY, 10962.
(All SYP Members Get 2 Free Seats For You & Employees)
WHY ATTEND: Marketing is more than just posting on social media—it's about building a compelling brand and implementing strategic tactics to drive client acquisition and retention. If you're struggling to generate leads and grow your business, this workshop is for you.
Key Learning Objectives
- Create Your Gyms Brand Book: Craft a unique brand identity and map out your company's client journey with targeted copywriting.
- Dominate with Email Marketing: Harness the power of email—the most effective marketing tool—to drive conversions and engagement.
- Leverage Social Media: Learn how to optimize your social media presence to attract and engage your target audience.
- Develop a Year-Round Marketing Strategy: Build a comprehensive marketing plan that keeps your business top-of-mind year-round.
- Build Joint Ventures: Forge strategic partnerships and become a community leader to expand your reach and influence.
- Referral Marketing Done Right: Learn how to make referrals more predictable and create anchors to drive more referrals to your gym.
- Client Retention Strategies: Discover tactics to retain existing clients and turn them into brand advocates for your gym.
Workshop Format
- Interactive sessions led by industry experts
- Hands-on activities and exercises
- Case studies and success stories
- Networking opportunities with fellow gym owners and trainers
Investment:
Regular Rate: $500
*Includes workshop materials, refreshments, and networking opportunities.
How To Register:
Space is limited! Reserve your spot today by registering HERE
BOS TWO-DAY IMMERSION ITINERARY:
Join us for two days of immersive learning and leave equipped with the tools, tactics, and blueprint to dominate your local market and achieve unprecedented success for your gym. Don't miss out—secure your spot now!
Day 1: Thursday May 9th
Offensive Marketing - GET CLIENTS
- 8:30am – Arrival Meet & Coffee Time
- 9am – Opening Comments & Ice Breakers
- 9:30am – How to Launch a Gym at Full Capacity - The Marketing that WON Big
- 11am – Running your offensive Marketing
- 12pm – Lunch
- 1:30pm – Leads & Leadership. Connecting Your Marketing & Sales Teams
- 2:30 – How to Leverage Social Media
- 3:45 – Low Tech-No Money Ways to Build Your Community & Community Street Cred
Day 2: Friday May 10th
Defensive Marketing- KEEP CLIENTS
- 7:45am –Arrival and Coffee Time
- 8am – Day 1 Recap and Discussion
- 9am – Defensive Marketing Workshop (reach outs, reactivation, reviews, and referrals)
- 10 - 10:30 – Running Your Defensive Marketing
- 10:45am –The Power of Automations - Never Forget an Important Moment.
- 12:00pm – Lunch
- 1:30pm – Marketing Panel Discussion
- 3:00pm – Q&A and Final Action Steps
Fall 2024
Sales For Gym Owners Workshop
Master the art of sales and transform your gym into a thriving business powerhouse. This two-day workshop is designed to equip gym owners and trainers with the essential skills and strategies to boost sales, convert clients, and elevate their revenue.
WHEN: Nov 7th - 8th, 9am -5pm
WHERE: Varsity House Gym, Orangeburg.
337 Blaisdell Road, Orangeburg NY, 10962.
WHY ATTEND: Selling is not about pushing products—it's about providing value and solutions to your clients' needs. Learn how to confidently navigate the sales process, overcome objections, and close deals with finesse, ensuring every interaction leaves a lasting impression.
Key Learning Objectives
- Selling is Helping: Shift your mindset and approach to sales, understanding that every sale is an opportunity to serve and empower your clients.
- Building Your Sales Manual: Develop a comprehensive sales manual that outlines the key steps and scripts behind your sales process, ensuring consistency and effectiveness.
- The 5-Step Sales Process: Master the five essential stages of the sales process, from building rapport to closing the deal, and discover proven techniques for success at each stage.
- Overcoming Objections: Learn how to effectively address common objections and concerns raised by clients, turning challenges into opportunities to showcase value and build trust.
- The 10% Rule of Sales: Uncover the secrets of the 10% rule and discover how small adjustments and improvements can lead to significant increases in sales performance.
- Closing the Deal: Hone your closing techniques and learn how to confidently ask for the sale, ensuring that every client interaction ends with a successful conversion.
- Live Sales Hotseats and Roundtable: Participate in live sales hotseats and roundtable discussions, where you can receive personalized feedback and insights from industry experts and peers.
- How to Sell Without Selling: Discover the art of subtle selling and learn how to authentically connect with clients, identify their needs, and present solutions without resorting to pushy sales tactics.
- More From Less: Learn how to sell clients you already have more valuable services that help them and your bottom line.
Workshop Format
- Engaging presentations led by seasoned sales professionals
- Interactive workshops and role-playing exercises
- Live demonstrations and case studies
- Peer-to-peer networking opportunities and collaboration
Investment:
Regular Rate: $500
*Includes workshop materials, refreshments, and networking opportunities.
How To Register:
Space is limited! Reserve your spot today by registering HERE
BOS TWO-DAY IMMERSION ITINERARY:
Join us for two days of intensive training and leave with the confidence and skills to drive sales, increase revenue, and take your gym to new heights of success. Don't miss this opportunity—register now!
Day 1: November 7th
- 8:30am – Registration and Welcome
- 9am – Introduction and Workshop Overview
- 9:30am – Session 1 - Selling is Helping
- 10:45am – Morning Break
- 11am – Session 2 - Building Your Sales Manual
- 12:30pm - Lunch Break
- 1:30 – Session 3 - The 5-Step Sales Process
- 3:00 – Afternoon Break
- 3:15pm – Session 4 - Overcoming Objections and Closing the Deal
- 4:45pm – Day 1 Wrap-Up
Day 2: November 8th
- 8:30am – Morning Networking
- 9am – Session 5 - The 10% Rule of Sales
- 10:30am – Morning Break
- 10:45am – Session 6 - Live Sales Hotseats and Roundtable
- 12:15pm –Lunch Break
- 1:15pm –Session 7 - How to Sell Without Selling
- 2:45pm – Afternoon Break
- 3:00pm – Session 8 - More From Less: Selling Clients You Already Have
- 4:30pm –Workshop Conclusion and Q&A
Note: Schedule and topics subject to change based on participant feedback and facilitator discretion.